In my fourth chapter I will be applying the branding principles discussed in chapter three to the aesthetic development of sign systems. I will also be drawing from the second chapter discussing visual based decisions whilst at the same time keeping communication at the heart of wayfinding. This chapter will look at various different design choices from type and colour to hardware and sign shape.
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| Chapter 4 Plan |
Sources I will be using:
Signage and Wayfinding Design: A Complete Guide to Creating Environmental Graphic Design Systems (Calori)
The Wayfinding Handbook: Information Design for Public Places (Gibson)
Signage Systems and Information Graphics: A Professional Source Book (Uebele)
Calvert Interview from the Design Museum
Sign Design Guide (Barker and Fraser)
Sign Graphics (Serrats)

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