Thursday, 14 May 2015

OUG501: Sketches/Ideas

Based off of the strategy for STATUS as well as my research into existing campaigns I sketched some ideas for how the poster/advert for STATUS would look. In place of a male model I chose to use a male mannequin for the final shoot. I felt this was not only a suitable parody to poke fun at the other campaigns but it means the shoot has to rely on the style and design decisions of the image in order to give the final piece the appropriate look.

In all the examples I'd looked at the males were random and interchangeable, with the exception of celebrities,  you could've placed any of them into any of the various shots and it wouldn't be noticed and it wouldn't have made a difference. This was another reason I chose to use a mannequin in place of a model, nothing says 'insert random attractive man here' than the literal blank template of a man.





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